Conclusions

✅ Every Repl.it page I visited wanted me to try Ghostwriter
🟨 In the home page, “You can now chat with a coding AI” wasn’t very evocative. I’d embed the use-cases from the marketing site
- Telling me exactly what it can do is important because I can’t try before I buy and I’m unlikely to try something “to see what it is”.

✅ The marketing site has compelling use-cases
🟨 I found “find errors” much more compelling than “Work in unfamiliar territory”, so I would put that one first. Two reason:
- It feels more useful
- I already easily ask things to ChatGPT and pay for that
🛑 I was overall confused by the difference between Ghostwriter and Ghostwriter Chat. I still don’t know where one starts and the other one begins. This made it very hard for me to know if I was paying for the right thing.
🛑The Ghostwrite Chat notice sent me to a paywalled article. This is a terrible way for me to learn what the product is

🛑The payment flow was overall terrible
I spent most of my time on a modal that repeated what the page already had.
The modal interrupted the what I was doing
The modal talked about “Upgrading to Pro” which is not what I was there to do.
It tried to sell me on Bounties too, which I have no idea what they are and I found distracting.
I tried to use 1Password to pay and that cleared the modal. (It later worked well on the payment form that was embedded in the page)
The buy buttons constantly confused me with the distinction between a one-time purchase of cycles and the signing up for a subscription.