May 2023, https://blog.sbensu.com/

For more like this one, see Friction logs

Marketing site

google for auth0 takes me directly to auth0.com. Clear CTA for “Get started →”

Untitled

Of course auth0 uses auth0 for authentication 🤦, how am I surprised?

Dashboard

🛑 The first thing I get is an empty and sad dashboard

Untitled

Instead, this should probably have some inlined notification with a CTA:

It seems you don’t have an integration. Start here →

Now, I have to go back to Google to see how to do an integration

I notice I already signed up for auth0 years ago but never did anything with it. I go through the following reasoning: